At our February 17th meetup, Timothy Wilson from Pendo walked us through how he's been building AI-powered tools that his sales and marketing teams actually use day to day. If you missed it (or want to revisit), the full recording and slides are below.
Watch the Presentation
Slide Deck
About the Presentation
"How I Used AI and Automation to Build Tools My Team Actually Uses"
We learned how AI-powered tools built for sales and marketing teams can reduce churn, streamline content analysis, and turn manual work into automated workflows. Timm also shared how SEO curiosity led to a knack for tool building, which evolved into teaching a team AI best practices and prompting — and how repeated requests became the blueprint for self-serve solutions that let people get answers on their own.
About the Speaker
Timothy Wilson is the Web Optimization Manager at Pendo, where he focuses on CRO, SEO, and marketing strategy. His technical background in web development allows him to build solutions without relying on engineering resources — a skill that's led him to create AI-powered tools for his sales and marketing teams. With over 10 years of SEO experience, including time as an SEO Manager at Go Fish Digital, he brings a builder's mindset to everything he does.
About the Meetup
The Triangle SEO Meetup is a free monthly meetup for SEO professionals and marketers in the Durham, Chapel Hill, Raleigh, and greater Triangle area of North Carolina. We alternate between casual community hangs and speaker-led presentations.
Learn more about us, find out our upcoming events, and signup for our email list on our website triangleseomeetup.com.